Call to Action

-


Call to action (CTA) is a marketing term used widely in advertising and selling where any device is designed to prompt an immediate response or encourages an immediate sale. CTA mostly refers to the use of words or otherwise phrases that can be incorporated into ad messages, web pages, sales scripts, etc. that encourage consumers to take prompt action.

In marketing, CTA is an instruction to the audience group which is designed to provoke a quick response usually using verbs like “call now” or “find out more”. Other types of CTA might provide consumers with strong reasons to purchase something immediately like that of an offer which will only be available for a limited time period or during special deals. For example, order before midnight to receive a free gift with your order, two for the price of one for first 25 orders, etc.

Marketing materials like brochures, flyers, catalogs, etc. make use of call-to-action in which instructions are designed to show customers how to take the next step in order to create a feeling of urgency around the deal or offer.

In web design, CTA may be a button, banner or some other type of graphic or text on the website which is meant to prompt a user to click on it so that the customer continues going down the conversion funnel. It is an important part of inbound marketing and permission marketing as well.

Rajagiri Centre for Business Studies, the top business schools in Kochi is a top-rated management institution in the country.  Rated A++ by the Business India, RCBS, best MBA colleges in Kochi, offers a choice of post-graduation courses such as MBA, IMBA, PGDM etc.  Looking for the right college in Kerala to pursue your education then RCBS, business schools in Kerala is the right choice for you.

To Know More Rajagiri Business School Kochi Kerala



Location: Kerala, India

Comments

Post a Comment

Popular posts from this blog

UNDERSTANDING THE DIFFERENCE PGDM VS MBA IN KERALA

-
Image
With the increasing number of job opportunities and rise of corporate culture as well as encouragement to startups, entrepreneurship in India, more and more individuals are opting for management studies. And coming to India, there is no shortage of institutes and universities offering postgraduate management programs. In fact, Kerala have close to 100+ management institutes offering a wide range of post graduation courses like PGDM, IMBA, MHRM etc. all under the same academic bracket – MBA in Kerala . However, the students often find themselves are opting two such courses, namely PGDM and MBA . But among these candidates, most of them are unsure about the difference in titles as well as content, leads to confusion regarding which course is better for career and why.  So let’s take look on this guide to get an idea, difference between the PGDM and MBA courses in Kerala India   Decoding the Terminology Even named as two, both these courses essentially train you m...
Read more

THE MOST IMPORTANT LESSONS FOR AN MBA GRADUATE

-
Image
Every MBA graduate realizes how much they have been able to change in the two years of course time. The most important thing that one can acquire are the abilities to adapt, interpret and learn. Furthermore one valued the skill of learning the simple recipe for learning. Here are the top most important lesson one can get: 1.    Increased level of confidence in decision making at critical points with even less information. 2.    To take the risk as a challenge 3.    Being able to execute the plans in a better manner 4.    Learning from mistakes and growing from every lesson learnt 5.    To be effective as a leader and a supporter 6.    Never to underestimate the power of networking at official or personal level 7.    Making use of every single opportunity and never taking things for granted Rajagiri Center for Business Studies Kerala  is o...
Read more

Credit Crunch

-
Image
An economic condition where investment capital is hard to secure is referred to as a credit crunch. Investors and banks become wary of lending funds to corporations and individuals which drives up the price of debt products for borrowers. It is often an extension of a recession and a credit crunch makes it almost impossible for companies to borrow as lenders are scared about instances like bankruptcies or defaults which could lead to high rates. It is also known as a credit squeeze or credit crisis and occurs independently of a sudden change in the rates of interest. Individuals and businesses that could earlier obtain loans to expand operations or to finance major purchases suddenly end up unable to acquire such funds. This effect can be felt throughout the entire economy because of a drop in homeownership rates and businesses being forced to cut back because of capital shortage. The credit crunch is often followed by a period where lenders are too lenient in offering c...
Read more